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高级公关经理

  • 发布时间:2016-09-23
  • 工作地点:上海
  • 招聘人数:1
  • 学历要求:本科及以上
  • 工作性质:全职
申请职位

岗位职责:
1. 公关传播: 依据品牌和产品策略,带领团队制定年度/季度/月度公关计划,并能有效执行,达成媒体传播和转发数量目标。

2. 媒体关系: 保持良好媒体关系,可以主导全国主流媒体的舆论导向。
a) 媒体意见领袖的长期关系维护和重点公关报道使用;社会化媒体KOL的日常关系维护和公关报道使用。
b) 媒体至少包括:主流媒体、汽车行业媒体、财经媒体、投资者相关媒体、目标消费者常用媒体

3. 负面防止与危机公关的有效处理:
a) 媒体舆论日常监控与负面的防范
b) 突发性事件的合理应对,以及对可能影响的事件作出提前预判,并带领团队提出方案

任职要求:
1、本科及以上学历,营销、传媒类相关专业;
2、有五年以上企业品牌管理、互联网、金融、媒体推广等相关领域从业经历;
3、掌握现代企业品牌管理理念,熟练运用企业品牌管理与传播知识及技能;
4、具有良好人际沟通能力和组织协调能力、有危机公关的解决能力和人脉资源。



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301 Moved Permanently

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